Tag Archives: Ideation

The Brainstorming Renaissance: How GenAI Tools Are Rewriting the Rules of Creativity

Posted on May 24, 2025 by Eugene Ivanov

What if the best idea in your next big innovation meeting didn’t come from your star designer, but from a chatbot? This isn’t a futuristic thought experiment; it’s happening now. Generative AI tools like ChatGPT, Midjourney, and Stable Diffusion are … Continue reading →

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In silico Ideation: How Large Language Models (LLMs) Help Generate New Ideas

Posted on February 11, 2025 by Eugene Ivanov

As with every emerging general-purpose technology, Generative AI (GenAI) is searching for problems to solve. Finding the most fitting will take time. I consider it pointless to look for the things that GenAI can’t do; instead, I prefer focusing on … Continue reading →

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Unlocking Novelty: How Organizations Can Select Novel Ideas

Posted on January 23, 2025 by Eugene Ivanov

You may insist, as much as you want, that “the ideas are a dime a dozen,” but if you ever laid a hand on a real corporate innovation project, you would know that every NPD process starts with an idea, … Continue reading →

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Are you bored to death and procrastinating? Good for you!

Posted on January 23, 2021 by Eugene Ivanov

In my two previous posts (here and here), I argued that the wide-spread belief that we are swimming in an ocean of cheap innovative ideas–solidified in a popular slogan “ideas are a dime a dozen”–is a myth. Available evidence suggests … Continue reading →

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Ideas are a dime a dozen. Are they really?

Posted on October 16, 2020 by Eugene Ivanov

Any seasoned innovation practitioner would tell you that idea generation is the most straightforward part of the innovation process. Generating ideas is easy, the thinking goes; it is at the stage of testing these ideas and deciding which one to … Continue reading →

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The Words We Choose

Posted on February 20, 2020 by Eugene Ivanov

In a recent HBR article “Stop Calling It Innovation,” Nadya Zhexembayeva suggests ditching the term “innovation.” Her point? Employees hate innovation. Rightly or wrongly, they associate innovation with undue risk, extra work without reward, and even job loss. As a … Continue reading →

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