Tag Archives: Open Innovation Tools

Don’t “fiddle” with the crowd — ask it better questions instead

(This post originally appeared on InnovationManagement.se) As the examples of successful use of crowdsourcing to address complex technical, business and social issues grow in numbers, so do the instances of failed crowdsourcing campaigns. To make crowdsourcing a widely recognized idea-generating … Continue reading

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Does crowdsourcing need “rethinking”?

  (This post originally appeared on Edge of Innovation) An article in the latest issue of Harvard Business Review describes a product development study by Reto Hofstetter, Suleiman Aryobsei and Andreas Herrmann (Journal of Product Innovation Management, forthcoming). What caught my … Continue reading

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A crowd inside

When you read the original (and, in my opinion, still the best) definition of crowdsourcing proposed by Jeff Howe in 2006–“the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally … Continue reading

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The wisdom of crowds in a flash

(This post has originally appeared on Edge of Innovation) There are two important rules of running a successful crowdsourcing campaign. First, a complex problem or a task should be divided into a set of smaller, more manageable pieces; each of them … Continue reading

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The strength that comes from within

                                  This post has originally appeared on the Cultivate Labs Blog  As crowdsourcing becomes more widely adopted as a corporate innovation tool, the spotlight … Continue reading

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Crowdsourcing expertise from “generalists”

Recently, I came across an interesting article—and it was its title, “Why Experts Have Killed Innovation,” that attracted my attention. The author, Joshua Krook, a doctoral candidate in law at University of Adelaide, points out to the rising specialization of … Continue reading

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Innovating on Facebook

Customer feedback represents a rich source of ideas for product innovation. However, the traditional methods of customer feedback collection– surveys, focus groups and ethnography–are labor-intensive and costly, so that only large and resource-rich firms can take full advantage of this … Continue reading

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