Category Archives: Creativity

From Process to Practice: Who Runs It and How

Posted on April 27, 2026 by Eugene Ivanov

This is the fifth and final post in the series “Problem First: AI-Assisted Problem Solving for Organizations That Can’t Afford to Get It Wrong.” After I published the second post in this series, the one laying out a five-stage problem-solving … Continue reading →

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AI as Problem-Solving Partner: Doing It Right

Posted on April 22, 2026 by Eugene Ivanov

This is the fourth post in the series “Problem First: AI-Assisted Problem Solving for Organizations That Can’t Afford to Get It Wrong.” I ended the previous post with a claim that deserves scrutiny: that the real value of AI for … Continue reading →

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The Organizations That Need Problem Solving Most Are the Ones Doing It Least

Posted on April 13, 2026 by Eugene Ivanov

This is the third post in the series “Problem First: AI-Assisted Problem Solving for Organizations That Can’t Afford to Get It Wrong.” The first two posts in this series made a general case. Organizations are bad at defining problems. They … Continue reading →

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The Brainstorming Renaissance: How GenAI Tools Are Rewriting the Rules of Creativity

Posted on May 24, 2025 by Eugene Ivanov

What if the best idea in your next big innovation meeting didn’t come from your star designer, but from a chatbot? This isn’t a futuristic thought experiment; it’s happening now. Generative AI tools like ChatGPT, Midjourney, and Stable Diffusion are … Continue reading →

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Knowing Where You’re Going and Who’s Driving: How AI Is (and Isn’t) Reshaping Human Work

Posted on March 25, 2025 by Eugene Ivanov

Integrating AI into business practice has gone from a fringe conversation to a boardroom imperative. From productivity gains to fears of de-skilling, the debate is divisive—some see AI as a game-changer for human potential; others worry it’s a slippery slope … Continue reading →

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In Silico Creativity. Part 3. AI and Creative Art

Posted on March 4, 2025 by Eugene Ivanov

In Part 1 and Part 2 of this three-part series, I reviewed what is known about AI’s ability to generate poetry and music. This article is about what AI can do for creative art.  As AI systems like DALL-E, Midjourney, … Continue reading →

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In Silico Creativity. Part 2. AI and Music

Posted on March 1, 2025 by Eugene Ivanov

As Artificial Intelligence (AI) keeps conquering creative fields, from visual arts to music, the debates on whether AI can be truly “creative” show no signs of abating. But a much more practical question is, do listeners perceive AI-composed music differently … Continue reading →

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In Silico Creativity. Part 1. LLMs and Poetry (and Short Stories)

Posted on February 25, 2025 by Eugene Ivanov

In my previous article, “In Silico Ideation,” I reviewed academic literature describing the application of LLM algorithms to generating new product ideas. Now, I want to review what is known about LLMs’ ability to generate other creative content. This article … Continue reading →

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In silico Ideation: How Large Language Models (LLMs) Help Generate New Ideas

Posted on February 11, 2025 by Eugene Ivanov

As with every emerging general-purpose technology, Generative AI (GenAI) is searching for problems to solve. Finding the most fitting will take time. I consider it pointless to look for the things that GenAI can’t do; instead, I prefer focusing on … Continue reading →

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Unlocking Novelty: How Organizations Can Select Novel Ideas

Posted on January 23, 2025 by Eugene Ivanov

You may insist, as much as you want, that “the ideas are a dime a dozen,” but if you ever laid a hand on a real corporate innovation project, you would know that every NPD process starts with an idea, … Continue reading →

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