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Category Archives: Crowdsourcing
Don’t blame crowdsourcing for “bad ideas”
As I mentioned a couple of years ago, I try to follow what academic researchers write about crowdsourcing. As a crowdsourcing practitioner, I welcome the clarity, holistic approach, and intellectual vigor academic research brings to the table. On occasion, however, … Continue reading
What Can Crowds Do?
Since the 2004 publication of James Surowiecki’s highly influential book, The Wisdom of Crowds, the idea that large groups of people are smarter than a few individuals, no matter how brilliant, has been gradually gaining prominence in academic circles, business … Continue reading
Being an expert: traveling the same road again and again
There are several reasons for the slow adoption of crowdsourcing as a practical problem-solving tool. One of them is the lack of trust in the intellectual power of the crowd, its ability to tackle complex problems. Almost everyone would agree … Continue reading
Crowdsourcing: two approaches, two objectives
In my previous post, I reminded the original definition of crowdsourcing by Jeff Howe: “the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people … Continue reading
What is crowdsourcing?
In recent years, crowdsourcing has become a popular topic in business publications and social media. Yet, its acceptance as a practical problem-solving tool has been slow. Why? Because there is a widespread, often completely paralyzing, uncertainty over what crowdsourcing is … Continue reading
Is your shovel good enough to hit the nail?
Imagine you’re outside and need to hit the nail into the wall to hang a picture. You select the nail of the correct size and then look around for an appropriate hitting tool. You pick up a new, shiny shovel … Continue reading
We’ll get back to you. Or not.
During my time at InnoCentive, there was a job I and my colleagues hated the most: collecting clients’ feedback to contributions by the members of the InnoCentive crowd. The clients would post a problem to the InnoCentive website, and a … Continue reading
