Category Archives: Crowdsourcing

Why ask your future customers only once about new product development, not twice?

Posted on April 9, 2021 by Eugene Ivanov

More and more firms have begun practicing the consumer-centric approach to new product development (NPD). As part of this approach, firms use sophisticated market research to identify unmet customer needs that could be converted into successful consumer products. Now, it’s … Continue reading →

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Crowdsourcing: An Innovation Tool to Overcome the Limits of Remote Work

Posted on September 23, 2020 by Eugene Ivanov

(A version of this article was originally posted to the Qmarkets blog) The unprecedented shock caused by the COVID-19 pandemic has forced many organizations to change the ways they do business. Almost every business operation has been affected: from the … Continue reading →

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What Will Crowdsourcing Look Like in 10 Years?

Posted on September 18, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) There is a popular joke (attributed to Niels Bohr): “It is difficult to make predictions, especially about the future.” And at times of uncertainty that we’re all living through, predicting the future … Continue reading →

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Crowdsourcing: Going Above and Beyond Consumer Products

Posted on September 3, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) In the past few years, crowdsourcing has finally come of age as a powerful open innovation tool allowing organizations – including corporations, government agencies, and non-profits – to use external crowds to … Continue reading →

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Five Barriers to Adopting Open Innovation and How to Overcome Them

Posted on August 23, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) A friend of mine, an innovation consultant, likes to joke: “Innovation is simple…but not easy.” The same can be said about open innovation. Henry Chesbrough, who introduced the concept of open innovation … Continue reading →

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The Role of Diversity in Innovation

Posted on August 13, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) Can labor laws affect innovation? To many people, this question may sound nonsensical. Why would such a boring thing like labor law have anything to do with an exciting act of creating … Continue reading →

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Innovating With Competitors

Posted on July 24, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) With the waves of disruption rocking every corner of the global economy – dethroning powerful incumbents while skyrocketing to fame brazen startups – innovation isn’t a luxury anymore. It’s a means of … Continue reading →

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Democratizing Innovation with Crowdsourcing

Posted on July 16, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) In 2006, Prize4Life, a Cambridge, MA-based nonprofit organization dedicated to finding the cure for amyotrophic lateral sclerosis (ALS, a.k.a. Lou Gehrig’s Disease) launched a multi-stage crowdsourcing campaign, the ALS Biomarker Grand Challenge. … Continue reading →

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Crowdsourcing: A Decade In Review

Posted on July 10, 2020 by Eugene Ivanov

(This piece was originally posted to the HeroX blog) In 2004, James Surowiecki published a highly influential book, “The Wisdom of Crowds.” The central idea of the book is that the decisions made by a large and diverse group of … Continue reading →

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United We Innovate

Posted on February 15, 2020 by Eugene Ivanov

As I wrote on numerous occasions, in recent years crowdsourcing has become a popular topic in academic circles, business publications, and social media. Yet, its acceptance as a practical problem-solving tool has been relatively slow. There are a few reasons … Continue reading →

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