Tag Archives: General Mills

Crowdsourcing: two approaches, two different outcomes

In my July 16 post, I set out to prove that crowdsourcing is a very cost-effective tool allowing solving problems at much less cost compared to other innovation tools, and, therefore, the low popularity of crowdsourcing, of which I wrote … Continue reading

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Has Crowdsourcing Become A Mainstream Innovation Tool?

(This post originally appeared on¬†Innovation Excellence) Given the level of excitement the concept of Open Innovation has caused in the media in recent years, one would assume that this approach has become a common tool used by organizations to achieve … Continue reading

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