Category Archives: Crowdsourcing

Don’t confuse crowdsourcing with brainstorming

I try to follow what academic researchers have to say about crowdsourcing. As a crowdsourcing practitioner, I welcome the clarity, holistic approach and intellectual vigor that academic research brings to the table. But not always. Take, for example, a recent … Continue reading

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What can crowds do?

Since the publication, in 2004, of James Surowiecki’s highly influential book, “The Wisdom of Crowds,” the idea that large groups of people are smarter than a few individuals, however brilliant, has been gradually gaining prominence in academic circles, business communities … Continue reading

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When many experts are too many

In my earlier posts (here and here), I argued that when facing a complex technical or business problem the majority of organizations have a natural inclination to begin the problem-solving process with engaging experts, either internal (employees) or external (consultants). … Continue reading

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Crowdsourcing: adding more diversity to your innovation process

I think that today only a very stubborn few would deny a positive role that diversity plays in the marketplace. Studies abound pointing to better performance of companies promoting diversity in their ranks. For example, a 2015 McKinsey report on … Continue reading

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Should we blame crowdsourcing for Quirky’s downfall?

In December 2015 issue of Harvard Business Review, Sebastian Fixson and Tucker Marion attempted to figure out what went wrong with Quirky, a collaborative-invention platform that connects creative individuals with consumer product companies. Launched in 2009 and hailed as a … Continue reading

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Matching crowdsourcing to specific stages of business model innovation

(The original version of this piece was posted to the Qmarkets blog) I like to argue (for example, here) that one of the major reasons crowdsourcing has not yet become a mainstream innovation tool is a paralyzing uncertainty over the question … Continue reading

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Open Innovation = Co-Creation + Crowdsourcing

A good friend of mine Michael Docherty, the founder of the consulting and new ventures firm Venture 2 Inc. (and author of the highly-acclaimed book “Collective Disruption”), was interviewed recently by IdeaConnection’s Paul Arnold. (By way of shameless self-promotion, here … Continue reading

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