Tag Archives: Open Innovation Tools

The wisdom of crowds in a flash

Posted on July 25, 2017 by

(This post has originally appeared on Edge of Innovation) There are two important rules of running a successful crowdsourcing campaign. First, a complex problem or a task should be divided into a set of smaller, more manageable pieces; each of them … Continue reading →

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The strength that comes from within

Posted on July 19, 2017 by

                                  This post has originally appeared on the Cultivate Labs Blog  As crowdsourcing becomes more widely adopted as a corporate innovation tool, the spotlight … Continue reading →

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Crowdsourcing expertise from “generalists”

Posted on June 2, 2017 by

Recently, I came across an interesting article—and it was its title, “Why Experts Have Killed Innovation,” that attracted my attention. The author, Joshua Krook, a doctoral candidate in law at University of Adelaide, points out to the rising specialization of … Continue reading →

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Innovating on Facebook

Posted on May 30, 2017 by

Customer feedback represents a rich source of ideas for product innovation. However, the traditional methods of customer feedback collection– surveys, focus groups and ethnography–are labor-intensive and costly, so that only large and resource-rich firms can take full advantage of this … Continue reading →

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Innovation portfolios, innovation toolboxes

Posted on May 11, 2017 by

Proposed by Ralph-Christian Ohr model of integrative innovation management is a set of practical recommendations that allows organizations to adopt a disciplined approach to the innovation process. Central to the model is the idea that organizations must build a balanced … Continue reading →

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Know your customers and trust them too

Posted on May 2, 2017 by

Customer centricity—a framework that places the customer at the center of business operations—is gradually becoming a leading paradigm for new product and services development. Many firms employ a variety of marketing tools, including ethnography and netnography, to identify unmet customer … Continue reading →

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Are crowds stupid?

Posted on April 18, 2017 by

We have been talking about the wisdom of crowds for so long and with such a passion that it was only a matter of time that someone would decide to call crowds stupid. And here it comes: Aran Rees, “a creativity … Continue reading →

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